Asus has become one of the first manufacturers to announce post-GST price cuts on some of its smartphones, with prices reduced by as much as Rs. 3,000 on some models. While Asus has not issued a press release announcing the price cuts just yet, Gadgets 360 has learnt that Asus retail partners have already been informed of the revised pricing. The move comes on the day that Apple announced price cuts across nearly its entire range of products[1].
Let’s take a look at all Asus smartphones[2] that are now available at a lower price.
First up is the Asus ZenFone 3 (ZE552KL)[3], which will now retail at Rs. 16,999 instead of Rs. 19,999. The smartphone was launched in India[4] in August last year at Rs. 27,999 and received a price cut not too long ago[5]. The Asus ZenFone 3 (ZE552KL) features a 5.5-inch display, 4GB of RAM, 64GB of inbuilt storage, and is powered by a 3000mAh battery.
Another smartphone that received a price cut at the same time[6], the ZenFone 3 (ZE520KL)[7], is now cheaper by an additional Rs. 2,000. Launched[8] at Rs. 21,999, the smartphone was earlier retailing at Rs. 17,999 and now the price in India of Asus ZenFone 3 (ZE520KL) will be Rs. 15,999. The smartphone features a 5.2-inch display, 3GB of RAM, 32GB of storage, and a 2650mAh battery.
The Asus ZenFone 3 Max (ZC553KL)[9] was launched[10] in India at Rs. 17,999 and had earlier seen its price cut to Rs. 15,999. The ZenFone 3 Max (ZC553KL) will now be available at Rs. 14,999. The smartphone packs...