Whether you’re Zooming it in or not sitting down on the job, here’s how to do it right.

Videoconference Like a Boss

Acing a group video call is harder than it sounds. “It doesn’t take that much tech savviness to click a link, but you’d be surprised by how many people do it and it’s just a mess,” says media coach Ruth Sherman, who trains celebrities and executives on how to conduct themselves professionally in a digital environment. Follow her tips to appear composed, prepared, and confident. You’ll deliver a perfect onscreen performance, even while wearing your pajama bottoms.

1. Set the Scene
Position your face by dividing the frame into horizontal thirds, then aligning your eyes with the upper third without cutting off your forehead. Clear your backdrop of clutter, which Sherman calls “noise.”

2. Light It Right
Don’t sit with your back to a light or a window—it will turn you into a silhouette. Natural daylight from the front is the most flattering. If that’s not possible, put a lamp behind your screen. “It wouldn’t kill you to go out and buy some lights,” Sherman says.

3. Look the Part
Dress for the camera: Solid colors present better than patterns. Don’t move as much as you might during an in-person meeting, and stay within the camera frame. And you know this, but look into the lens, not at the screen. That’s where the people are, and that is how you make eye contact. This requires a surprising amount of practice.

4. Manage the Audio
Make sure your sound equipment is connected and working before the meeting starts. In groups of less than five, it’s safe to assume you can keep your microphone on. In larger conferences, mute your mic...

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