Pinterest is the place where dreams are realized. Millions of people log on every day to plan their weddings, create dinner menus for the week, learn how to craft like Martha Stewart, and map out their dream vacations to Paris. Pinterest may have launched as a twist on social networking, but anyone who's spent time on the site's digital corkboards knows Pinterest is really the internet's best productivity tool. Twitter[1] is for trolls, Facebook[2] is for your mom, Instagram[3] is for FOMO. Pinterest is the place where the blueprint for your best self begins.
Pinterest knows this, and over time, it's reconstructed its image as the destination for planning and building your life. Today, it's rolling out a set of new features designed to make that experience even easier and more useful. Starting today, you can drag-and-drop to reorder the pins on your boards. You can rearrange the boards as they appear on your profile, or automatically sort them alphabetically, by date created, or by most recently updated. In November, Pinterest introduced the option to add Sections within individual boards, and you can now reorder those too. And when you're done with a set of pins or a board, you can archive them.
For users, the new features represent long-awaited tools to enhance the pinning process. For Pinterest, it represents a way to keep users engaged for longer. If the app wants to thrive, it needs more than the thousands of "Dream Wedding" boards decorating its platform. It needs to be the place for people to search, save, and store all their ideas, with boards they revisit and refine over and over. Giving users more control over their boards puts them one step closer to that...