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Review of Apple’s iPhone X at Disneyland
Four phones and three years ago, I took the first iPhones to “go big” to the “happiest place on earth” for a road test. It was a watershed year for iPhones, and I started thinking about how best to push them through my brain and out the other side in some way beneficial to the reader.
Most iPhone reviews are done by technically savvy writers that put them through their paces locally or in a lab. This just wasn’t how most people actually use their phones, and that it created a focus on the wrong things.
Instead, what if you took an iPhone to a place where millions of people travel every year and use the absolute crap out of it for several days straight? That, I thought, would lend itself to a much more accurate through line between me fiddling with an iPhone for a few days and what the average buyer might be able to divine about how it might work for them.
The review struck a chord, and it remains the one people talk to me about the most. So I’m back on my…business…and did it again. I’ve had the iPhone X for a week and decided to put it back through the same gauntlet.