We are still waiting to see if Apple officially unveils[1] a new spin on the business of tracking tags — the small devices that you put on ‘dumb’ objects like keys, wallets and other objects you have a habit of losing or leaving places to be able to pinpoint their location — but in the meantime, Tile[2], one of the pioneers of this technology, is upping its game today with its least-obtrusive device yet: a sticker.
Today, the startup unveiled Sticker, a new, waterproof tracking device that uses adhesive created in collaboration with 3M to attach to objects to be able to track them by Bluetooth to a range of 150 feet, or further using Tile’s [3] community network by way of its app.
Alongside this, the startup is also announcing enhancements to its existing range of Tile tracking devices. The Slim is now in the shape and thinness of a credit card, designed for wallets and other places where you might insert card-shaped information (for example, in luggage ID compartments), and its range has been extended to 200 feet with a battery life of three years.
And the Mate and Pro tags — the square-shaped fobs that Tile is most famous for — are also getting their ranges extended respectively to 200 and 400 feet.
All four models are going on sale as of today at a range of prices: Tile Stickers starting from $39.99 for a 2-pack, $59.99 for a 4-pack; Tile Slim at $29.99; Tile Mate at $24.99; and Tile Pro at $34.99. The message here is that Tile is continuing to increase its flexibility and use cases with these updates and new Sticker release.
“Over the years we’ve seen our customers use Tile for a...